Financial Management App Developer Qapital Launching To Challenge Mint.com

TechCrunch

Qapital, a new financial management app developer based in Europe, is preparing to launch in the U.S. and Sweden as it looks to challenge Mint.com‘s dominance in personal financial management, TechCrunch has learned.

The Stockholm-based company aims to help consumers “live large” by “saving small.”

Backed by a few angel investors, the company’s app differs from most account management software in its ability to actually save money.

Users can set goals to save against — like money for a vacation, or a new car or television, or a limited edition replica of the “one ring.” As they hit their savings or spending targets, money is transferred from their bank accounts into a savings account managed by Qapital’s banking partner.

That’s right, Qapital is an actionable savings app. The money that folks save, or designate for saving, is transferred from an existing bank account into what the company calls a Qapital Savings Account, held by…

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